Bubble Skincare
Graphic Design
Gentle formulas, fierce reults. Bubble makes affordable yet effective skincare for all ages. Today is the first day of the rest of your face!
Projects span visual merchandising, experiential design, packaging design, product design, email design, art direction, and illustration.
Role — Graphic Designer
Category — Art Direction / Packaging / Experiential / Visual Merchandising / Web / Email
Ulta Beauty World
Experiential design for Bubble’s largest booth yet at Ulta Beauty World and FLC, a two day event showing off the latest beauty launches and innovations. The booth was designed for consumers to travel through and build their perfect routine. The booth was also the debut of our new milky toner, Cosmic Silk.
Packaging Design
TALK BACK - Lip Serum
The secondary packaging was designed to be reminiscent of the nourishing, oily formula of this lip serum, with a tonal color scheme reflecting the serum’s flavor. A spot gloss finish was applied to the oil “drips” of the pattern to further highlight to products texture and benefits.
Visual Merchandising
Face the Gameday - Campus Tour
Design for all touchpoints of the fall 2024 “Face the Gameday” campus tour. Custom illustrations served as the focal point of the design system for this campaign. The tour resulted in over 7,000 new community memeber sign-ups and over 500,000 views across social platforms.
TYB
Art Direction for Bubble’s new community platform, Try Your Best (TYB). The platform allows community memebrs to participate in challenges to eran coins that they can redeem for money off of their purchases. Bubble has gained over 96K members on the platform and is the second fastest growing brand.
Emails
Email design for various product launches, campaigns and sales throughout the year.
Credits:
VP of Brand & Creative:
Lindsay St. Clair
Director of Communications:
Zee Carlstrom
Senior Designer:
Ahliyah Kim
Designer:
Sarah Ray
Copywritter:
Cynthia Bonacum
Junior Designer:
Laure Verhulst
Director of Creative Operations:
Caroline Valentini
Creative Operations Associate:
Vanessa Perez
Lindsay St. Clair
Director of Communications:
Zee Carlstrom
Senior Designer:
Ahliyah Kim
Designer:
Sarah Ray
Copywritter:
Cynthia Bonacum
Junior Designer:
Laure Verhulst
Director of Creative Operations:
Caroline Valentini
Creative Operations Associate:
Vanessa Perez